Pros and cons of momentum investing

Most retail investors starting out on equities are fed on a nutritious diet of lessons from Warren Buffett, Benjamin Graham, Peter Lynch and other greats, who were essentially fundamental investors.

The crux of their teachings is that investors should think of stock ownership as owning a slice of the business. Therefore, they should put all their efforts into understanding businesses, buying those that can throw up a rising pile of earnings and cash and then sit on these stocks, hopefully forever. If you can buy a stock when a great business is down in the dumps or when there is blood on the Street, you are a good investor.

Pros and cons of momentum investing

Why momentum investing

Yes, in theory, you can’t go wrong following the above tenets. But in practise, fundamental investors often find their portfolios lagging due to the following reasons.

  • The market takes an inordinately long time to recognise value in the gems you have bought.
  • In buying a cheap stock, you have missed something that the market knows about the company’s governance, prospects or regulations, which is going to keep the stock cheap forever.
  • You book profits too early on the winners and hang on steadfastly to losers hoping for a turnaround.
  • You bought when there was blood on the Street only to find that the bloodbath is set to go on for years, like Israel-Hamas hostilities.

All of the above are pretty common mistakes that most of us make. But bull phases in the market do not last forever. Before you can correct these mistakes, sometimes, big opportunities to make money have slipped by.  

Momentum investing was born precisely for this reason. This style of investing is all about ignoring the business, sector, macros etc, and tracking the one thing that matters to all investors – price movements. The momentum style of investing is simply about buying the stocks which have been delivering the highest returns in the recent past, and selling those that have been laggards. Over time, more bells and whistles have been added to this basic version of momentum investing, by adjusting stock price returns for volatility before choosing them. The idea is to weed out stocks that are prone to manic short-term gyrations, and stick only to stocks with ‘genuine’ and durable momentum propelling them.

Does momentum investing work?

Can a strategy as simple as buying rising stocks and avoiding losing ones work in real life? Well, there are a bunch of research papers – some crunching data for 200-odd years from the US markets – showing that it does.

This comprehensive research paper by the Capitalmind folks ran similar data for the Indian markets for the 20 years from January 2000 to May 2020. It found that a ‘naïve’ momentum strategy (which bought the top 30 outperforming stocks from the Nifty 50 every month) converted Rs 100 to Rs 1038 in the 20-year period, after adjusting for taxes. Buying and holding the Nifty 50 delivered Rs 602.

But if stock prices are slaves of earnings, why does momentum investing work? It could be because of the following.

  • Fundamental factors that drive the prospects of a sector or a company do not change in a trice. Therefore, winning sectors and companies usually remain winners for several years at a time.
  • Confirmation bias and recency bias make fundamental investors feel more comfortable buying businesses that are already doing well. They extrapolate past trends into the future. 
  • In any growing economy, stock prices display an upward bias in the long run. Bull phases stretch out for many years while bear phases are short and sharp. Therefore, chasing the winners works.

Indian momentum menu

Momentum strategies deliver particularly good results in trending markets. The one-way bull market since Covid has spawned a host of momentum-style options in India.

First, there are passive mutual funds playing the momentum indices offered by the exchanges. Two, there are active mutual funds following ‘proprietary’ momentum strategies. Three, there are AIFs, PMS’ and smallcases again using proprietary strategies.

Momentum in India   

The simplest way for investors to try out a momentum strategy in India is through passive ETFs and index funds mirroring momentum-style indices from the exchanges. Most funds are based on just two indices – Nifty 200 Momentum 30 index and the Nifty Midcap 150 Momentum 50 index.

Both these indices use volatility-adjusted returns to pick stocks from the underlying parent indices.

First, 12-month and 6-month momentum ratios are calculated for all stocks in the Nifty 200 index or Nifty Midcap 150. Momentum ratio is the 12-month or 6-month price return of the stock divided by its annualised daily standard deviation. Next, the momentum ratio for each stock is measured against the average for all stocks in the parent index. A weighted average score is calculated with 50-50 weights for 6-month and 12-month scores. Stocks that figure at the top of the rankings on this weighted score, make it to the index.

The weight of each stock is capped at 5%. Only stocks with a minimum listing history of 1 year and traded in F&O are included. The indices are rebalanced once in every 6 months.

The index methodology is available in this document.

How they fared

The following tables show the returns that the two indices have delivered along with risk measures such as standard deviation, based on index data from April 1 2005, to July 16 2024.

For this purpose, for the first data given below we have taken the Nifty 100 and not the Nifty 200, as a comparison, since you do not have a passive fund to ride the Nifty 200.

Before we get into what the above data shows, please note the following:

  1. While the data is calculated since the index base date of April 2005, these momentum indices were launched only in August, 2020 (Nifty 200 Momentum 30) and August 2022 (Nifty Midcap 150 Momentum 50) respectively. That means the rest of the historical returns data is merely back tested (the risk of a back tested data is that an index methodology can always be tweaked to suit an ideal back tested outcome).
  2. The above period (from back tested data) had only one meaningful market correction in 2008-09. From the launch date of August 2020 or August 2022, not a single meaningful corrective market phase occurred.

Now for the analysis of the data:

  • The average rolling returns on the momentum indices ace the plain-vanilla Nifty100 and Nifty Midcap 150 substantially. This suggests that momentum strategies have tended to outperform the markets over different rolling return periods. However, the data is highly influenced by the trending bull market of the last four years.
  • While the momentum indices have slightly bettered the marketcap indices (given above) in the best years, they have also lost more in the worst years in the case of Nifty200 Momentum30.  For example, if one were to take the block of rolling 1-year returns for 3 years of 2008, 2009 and 2010, the proportion of outperformance of the Nifty 200 Momentum 30 index over the Nifty 100 was just 48%. That means the momentum index lost to the Nifty100 5 out of 10 times in a period that had just a year of deep market correction!
  • Higher standard deviation shows that investors in such funds should expect a bumpier ride than those in plain-vanilla indices.  
  • Both indices do very well on upside capture, suggesting that in a trending bull market, you will not miss the bus with momentum strategies. But they are prompt in responding to downside too.

The analysis sends the clear message that momentum strategies deliver their best show when you expect a bull market lasts awhile. They may make for dicier investments in a late-stage bull phase, when you expect a time or price correction.

Momentum strategies also suffer from three other big disadvantages.

  • By not paying any attention to the underlying business, momentum funds can end up with stocks with poor fundamentals, operator-driven moves or dodgy governance. When these risks come home to roost, returns can suffer. Momentum managers can mitigate such risks only through diversification.
  • Given that they chase price action, momentum strategies feature high portfolio churn and transaction costs. While churn may not have tax implications in a mutual fund, it does add to the investor’s tax outgo in a PMS, AIF or smallcase structure. A higher incidence of brokerage, STT etc sets a higher bar on performance from momentum style funds compared to buy-and-hold strategies.
  • When there is a bubble burst, crisis or trend reversal in the economy or markets (such as the dotcom crash or global financial crisis), momentum funds will not let you down gently. They are likely to lose much more value than the market. This is because winning sectors usually build up excess baggage and also because they become over-owned by investors.

This risk did in fact play out in Indian markets in 2008 and 2009 when momentum funds lost heavily and underperformed markets. Back-tested data from most AMCs, PMS’ and AIFs showcasing momentum strategies today, does not wholly spotlight this risk. This is because the Covid crash was extremely short-lived and the Indian markets have enjoyed a steady uptrend with unusually low volatility in the last ten years. Bear market damage to momentum portfolios can really hurt wealth creation because arithmetically, it takes a 100% gain to make up for a 50% loss in portfolio value!

Minuses of momentum products

Simpler as it is to use passive funds to ride the momentum style, these funds suffer from certain minuses.  

  • They are slow to respond to market momentum because the indices are rebalanced only once in six months. Globally, momentum investors prefer monthly rebalancing.
  • The choice of momentum stocks is restricted to the Nifty200 or Nifty Midcap150 baskets instead of the entire listed universe.
  • Only price returns are considered to gauge momentum, when volume indicators and technical signals can lead to better outcomes.
  • Other imperfections of index funds or ETFs, such as high costs (momentum style funds are for some reason more expensive than other factors), tracking error, lack of secondary market liquidity and mispricing in the market, apply to them.  
  • Being mutual funds, these funds buy outperforming stocks but do not short underperforming stocks. Globally, momentum strategies derive their returns from both legs of the trade.

Active mutual funds, PMS and AIFs, which use momentum strategies try to address some of the above anomalies, in product design. But with most AMCs laying claim to ‘proprietary’ strategies, it is difficult for the investor to gauge exactly what elements are being used by active managers. This can make it difficult to gauge how an active fund, PMS or AIF will fare in the event of a reversal.

Given the above analysis, investors should perhaps take the following approach to momentum-style investments.

  • Given high volatility in returns and likelihood of large downside, momentum strategies, if you decide to go for one, should take up a manageable allocation within your portfolio, suited to your appetite for losses, instead of your whole portfolio.
  • If you own momentum style funds in your portfolio, counter-balance it with buy-and-hold styles like value and contra.
  • Today, rolling, trailing and back-tested returns from momentum strategies are all being measured in a late-stage bull market. Expect momentum style funds to deliver much lower returns from here.
  • Momentum style funds are only for investors who can control their behavioural responses to market corrections. Selling during a fall can wipe out most of your returns from a momentum strategy. They are thus more suited to seasoned investors than newbies.  
  • Tracking the markets and your portfolio closely may be necessary to preserve your returns from momentum funds. Setting a target return and exiting when it is hit may be a good strategy. Alternatively, you can follow traders’ discipline and set a stop-loss, so that you pull out when a correction begins. But this may be possible only with open-end structures. What’s more, other investors may also want to stampede out at the same time, leading to quick value erosion.    

P.S: At PrimeInvestor, we do not have any momentum fund recommendations in our list at present.

More like this

25 thoughts on “Pros and cons of momentum investing”

  1. All midcap, small cap both active and passive funds and ETFs have similar minuses and cons you have mentioned here and behave in similar way during market downturns.

    If one is good to invest in small cap considering risk profile, he/she should be good with momentum strategy played out in momentum funds.

  2. Kindly provide your insight on the following “ALPHA” type funds please :-
    1) Mirae Asset Nifty 200 Alpha 30 Index Fund of Fund
    2) Edelweiss Business Cycle Fund

    1. The Edelweiss fund you have mentioned is an active fund and we cannot comment without any track record. The Alpha fund too does not have data and unfortunately the underlying index rolling returns is not a free source and therefore not available in data bases. In general. Alpha strategy can be extremely volatile swinginf from very high returns to high losses. Indices like Alpha Low Vol try to reduce such volatility. Vidya

      1. Rajneesh Vashisht

        Hello Vidya, Given that Momentums swing wildly, I on a detailed report on Capitamind chose to invest in Alpha Low Volatility index fund so that i don’t need to churn in and out (and it seems I am not good at it, i think hardly anyone with emotions is) and closely traxking its performance over Momentum. for obvious reasons Momentum is outpacing Alpha low vol but during drawdowns (we have seen few post election results), latter is having lower drawdowns.
        but, given that drawdowns are usually small and markets are in general in an uptrend in long run, should one not invest in Momentum fund for long run and (if one can digest the churns?)
        I’m split how to play Momentum strategy perfectly, and overanlysing and thus in a bind.
        Please demystify!

        1. We are also at a loss 🙂 Because momentum as an index has a short track record, it is hard to make a case for it across market cycles. And it would be myopic to consider drawdowns as short as the ones we saw in elections, just because we did not see a deep correction. If you are keen to play it, it is best to mix both rather than trying to see which one wins 🙂 But make sure your exposure to Momentum is not high….never underestimate the power of a bear market to pull something so low that the comeback becomes very very hard. Vidya

          1. Rajneesh Vashisht

            Thank you Vidya. Appreciate your reply. You mean two funds simultaneously of pure momentum + pure low volatility in equal proportion or Pure Momentum + Pure alpha Low vol.

            My exposure to alpha low vol is just 7-8% and may like to take this factor strategy up to 12% or so.

          2. I meant alpha low vol and momentum if you wish to. This is not a recommendation. Please note we do not recommend momentum.Would be unable to comment on your proportions (falls within the advisory territory) without knowing your portfolio. And a factor index at over 10% is not a good idea IMO. There have been earlier periods of underperformance of alpha low vol. So it is not immune to cycles. Vidya

    2. The Edelweiss fund you have mentioned is an active fund and we cannot comment without any track record. The Alpha fund too does not have data and unfortunately the underlying index rolling returns is not a free source and therefore not available in data bases. In general. Alpha strategy can be extremely volatile swinging from very high returns to high losses. Indices like Alpha Low Vol try to reduce such volatility. Vidya

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Subscription Access & Renewal: Subscription to the Website commences immediately on the realisation of payment of the Subscription Fees. Subscriptions are set to be renewed automatically at the end of the subscription period.

Unless the client notifies us before the end of his/her subscription period, or the client cancels the auto-renewal mandate within the period specified by law, that the client does not wish to renew his/her subscription, the client’s subscription will renew for the period defined by the client’s subscription plan. We will charge the subscription using the same payment method that you previously used.

Although the client may notify to us his/her intention to his/her subscription, such notice will only take effect at the end of his/her then current subscription period, and he/she will not receive a refund other than as set out under Clause 8 in these Terms.

The client may notify us of his/her wish to cancel his/her subscription by sending an email to [email protected]. The client must provide at least 5 business days advance notice for this to be implemented.

Refunds: There can be no cancellation and refund of subscription fee paid once the subscription is active, other than as stated in Clause 8 of these Terms. If the client is entitled to a refund as specified under Clause 8 of these Terms, the RA will credit that refund to the card or other payment method used by the client to submit payment, unless it has expired - in which case the RA will contact the client to proceed with the refund. If we do issue a refund or credit due to circumstances outside the obligations specified under Clause 8, we are under no obligation to issue the same or a similar refund in the future.

General disclaimers: The recommendations made herein in the Research Services are expression of views and/or opinions and should not be deemed or construed to be advice for the purpose of purchase or sale of any security, nor a solicitation or offering on any investment/ trading opportunity on behalf of the company, AMC, insurance company, or issuer of security referred to herein.

The content and research reports generated by the RA does not constitute or is not intended to constitute an offer to buy or sell, or a solicitation to an offer to buy or sell financial products, units or securities.

The information/ opinion/ views mentioned in research reports or by the RA are not meant to serve as a professional guide to the client or recipients of this Report. The research report, recommendation, or any other content published by the RA do not assure or guarantee any minimum or fixed returns to the client or recipients of the reports/ recommendations/ content.

Use of this information is at the client’s own risk. The client must make his/ her own investment decisions based on his/her specific investment objective and financial position and using such independent advisors as he/she believes necessary. The services rendered by the RA are on a best-effort basis. All information in the content or research report of the RA is provided on an as is basis. Information is believed to be reliable but the RA does not warrant its completeness or accuracy and expressly disclaim all warranties and conditions of any kind, whether express or implied.

While due care has been taken to ensure that the disclosures, information, and opinions given are fair and reasonable, PrimeInvestor Financial Research Pvt Ltd and/or none of its officers, directors, partners, employees, agents, subsidiaries, affiliates or business associates shall be liable for any direct, indirect, special, incidental, consequential, punitive or exemplary damages, including lost profits arising in any way whatsoever from the information/ opinions/ views contained in the research report and recommendations that form part of the Research Service, and/or mails, social media or notifications issued by PrimeInvestor Financial Research Pvt Ltd or any other agency appointed/authorised by PrimeInvestor Financial Research Pvt Ltd. Returns and performance figures mentioned in the research report represent past performance and should not be constituted to be future returns or guaranteed returns.

Any agreements, transactions or other arrangements made between the client and any third party named on (or linked to from) the Website are at your own responsibility and entered into at your own risk. Any information that you receive via the Website, whether or not it is classified as “real time”, may have stopped being current by the time it reaches you. Market price information may be rounded up/down and therefore may not be entirely accurate.

The purpose of these disclosures is to provide essential information about the Research Services in a manner to assist and enable the prospective client/client in making an informed decision for engaging in Research Services before onboarding.

History, present business and background: PrimeInvestor Financial Research Private Limited is registered with SEBI as Research Analyst with registration no. INH200008653. The Research Analyst got its registration on August 19, 2021 and is engaged in offering research and recommendation services.

Disciplinary history: There are no pending material litigations or legal proceedings against the Research Analyst. As on date, no penalties / directions have been issued by SEBI under the SEBI Act or Regulations made thereunder against the Research Analyst relating to Research Analyst services.

Details of the RA's associates: No associates.

Usage of Website Content: This Website is controlled and operated by the RA. All material, including research reports, recommendations, portfolios, ratings, lists of financial products, illustrations, statements, opinions, views, photographs, products, images, artwork, designs, text, graphics, logos, button icons, images, audio and video clips and software (collectively, “Content”) are protected by copyrights, trademarks and other intellectual property rights that are owned and controlled by the RA or by other parties that have licensed their material to us.

Except where otherwise agreed in writing with the RA, material on the Website is solely for the client’s personal, non-commercial use. Except as provided below, the client must not copy, reproduce, republish, upload, post, transmit or distribute such material in any way, including by e-mail or other electronic means and whether directly or indirectly and the client must not assist any other person to do so.

Without the prior written consent of the RA, modification of the materials, use of the materials on any other web site or networked computer environment or use of the materials for any purpose other than personal, non-commercial use is a violation of the copyrights, trademarks and other proprietary rights, and is prohibited. Any use for which the client receives any remuneration, whether in money or otherwise, is a commercial use for the purposes of these Terms.

The client may occasionally distribute a copy of a research report, or a portion of the same, from the Website in non-electronic form to a few individuals without charge, provided the client includes all copyright and other proprietary rights notices in the same form in which the notices appear, original source attribution, and the phrase “Used with permission from PrimeInvestor Financial Research Pvt. Ltd.”

While the client may occasionally download and store research reports or information from the Website for his/her personal use, he/she may not otherwise provide others with access to the same. The foregoing does not apply to any sharing functionality we provide through the Website that expressly allows the client to share Content or links to Content with others. In addition, the client may not use Content he/she has downloaded for personal use to develop or operate an automated trading system or for data or text mining.

The client agrees not to rearrange or modify the Content available through the Website. The client agrees not to display, post, frame, or scrape the Content for use on another website, app, blog, product or service, except as otherwise expressly permitted by these Terms. You agree not to create any derivative work based on or containing the research products and Content. The framing or scraping of or in-line linking to the Services or any Content contained thereon and/or the use of webcrawler, spidering or other automated means to access, copy, index, process and/or store any Content made available on or through the Services other than as expressly authorized by us is prohibited.

The client further agrees to abide by exclusionary protocols (e.g., Robots.txt, Automated Content Access Protocol (ACAP), etc.) that may be used in connection with the Research Services. The client may not access parts of the Research Services to which he/she is not authorized, or attempt to circumvent any restrictions imposed on your use or access of the Services.

As a general rule, the client may not use the Content, including without limitation, any Content made available through one of our RSS Feeds, in any commercial product or service, without our express written consent.

The client may not create apps, extensions, or other products and services that use our Content without our permission. The client may not aggregate or otherwise use our Content in a manner that could reasonably serve as a substitute for a subscription to the Website.

The client may not access or view the Services with the use of any scripts, extensions, or programs that alter the way the Services are displayed, rendered, or transmitted to you without our written consent.

The client agrees not to use the Services for any unlawful purpose. We reserve the right to terminate or restrict the client's access to the Website if, in our opinion, the client's use of the Services may violate any laws, regulations or rulings, infringe upon another person's rights or violate these Terms.

Prohibited content: The Website includes comments sections, blogs and other interactive features that allow interaction among clients and between clients and the RA. We call the information posted by or contributed by users “Contributed Content.” In the course of availing of the Research Services or uploading any post or comment on the Website, the client shall not post any Contributed Content that (i) contains nude, semi-nude, sexually suggestive photos, (ii) tends or is likely to abuse, harass, threaten, impersonate or intimidate other users of the Website and/or Research Services, (iii) is lascivious or appeals to the prurient interest or if its effect is such as to tend to deprave and corrupt persons who are likely to use or have access to the Website and/or Services, or (iv) otherwise violates, is prohibited or restricted by applicable law, rule or regulation, is offensive or illegal or violates the rights of, harms or threatens the safety of other users of the Website and/or Services (collectively “Prohibited Content”).

We reserve the right to cease to provide the client with the Research Services or access to the Website, or terminate your subscription, with immediate effect and without notice and liability, for violating these Terms, applicable law, rules or regulations and reserves the right to remove Prohibited Content which is in violation of these Terms, or is otherwise abusive, illegal or disruptive. The determination of whether any content constitutes Prohibited Content, violates these Terms, or is otherwise abusive illegal or disruptive, is subject to the sole determination of the Firm.

Changes to Research Services: We are constantly endeavouring to improve the quality of Research Services provided to our clients. Due to this, the form and nature of the Research Services provided may change from time to time without any prior notice to the client. We reserve the right to introduce and initiate new features, functionalities, components to the Website and/or Research Services and/or change, alter, modify, or discontinue existing ones without any prior notice to the client.

Warranty and liability disclaimer: The Website, Research Services, and all the materials and services, included on or otherwise made available to the client through this Website is provided by the RA on an “as is” and “as available” basis without any representation or warranties, express or implied except otherwise specified in writing. Without prejudice to the foregoing paragraph, the RA does not warrant that:

  • This Website and/or Research Services will be constantly available, or available at all;
  • The information on this Website or provided through the Research Services is complete, true, accurate or not misleading; or
  • The quality of any products, services, information, or other material that you obtain through the Website or Services will meet your expectations.

The RA, to the fullest extent permitted by law, disclaims all warranties, whether express or implied, including the warranty of merchantability, fitness for particular purpose and non-infringement. The RA makes no warranties about the accuracy, reliability, completeness, or timeliness of the Website, Research Services, Content, Contributed Content, Services, software, text, graphics and links.

The RA does not warrant that this Website, Research Services, information, content, materials, or any other material included on or otherwise made available to you through this Website, their servers, or electronic communication sent by the RA are free of viruses or other harmful components.

Nothing on this Website constitutes, or is meant to constitute, advice of any kind.

Indemnification: The client:

  1. Represents, warrants and covenants that no materials of any kind provided by him/her will:
    1. Violate, plagiarise, or infringe upon the rights of any third party, including copyright, trademark, privacy or other personal or proprietary rights; or
    2. Contain libellous, Prohibited Content or other unlawful material;
  2. Hereby agree to indemnify, defend and hold harmless the RA and all of the RA’s officers, directors, owners, agents, customers/clients, information providers, affiliates, licensors and licensees (collectively, the “Indemnified Parties”) from and against any and all liability and costs, including, without limitation, reasonable advocate’s fees, incurred by the Indemnified Parties in connection with any claim arising out of any breach by the client of these Terms or the foregoing representations, warranties and covenants. The client shall cooperate as fully as reasonably required in the defence of any such claim. The RA reserves the right, at its own expense, to assume the exclusive defence and control of any matter subject to indemnification by the client.

Applicable law: This Website, including the Content and Contributed Content and information contained herein, and the provision of Research Services shall be governed by the Securities and Exchange Board of India, laws of the Republic of India and the courts of Chennai, India which shall retain exclusive jurisdiction to entertain any proceedings in relation to any disputes arising out of the same. As such, the laws of India shall govern any transaction completed using this Website.

Information gathered and tracked: Information submitted or collected on the Website or pursuant to the use of the Services is stored in a database. Specifically, we store the username, name, e-mail address, contact number, as submitted or collected on our Website or through the provision of the Research Services. We may use such information to send out occasional promotional materials, including alerts on new Services available, or other promotional and marketing material relating to our clients and customers.

In accordance with the Information Technology Act 2000, the name and the details of the Grievance Officer at PrimeInvestor is provided below:

Mr. Srikanth Meenakshi
PrimeInvestor Financial Research Pvt. Ltd., Registered office: 659, 4th Avenue, D-Sector, Anna Nagar Western Extension, Chennai 600 101.
Email: [email protected]

11. Mandatory notice:

Clients shall be requested to go through Do’s and Don’ts while dealing with RA as specified in SEBI master circular no. SEBI/HO/MIRSD-POD-1/P/CIR/2024/49 dated May 21, 2024 or as may be specified by SEBI from time to time.

12. Optional Centralised Fee Collection Mechanism:

SEBI has operationalized a centralized fee collection mechanism for IA and RA. Under this mechanism, clients shall pay fees to IAs/RAs through a designated platform/portal administered by a recognized Administration and Supervision body. This is an optional mechanism for the registered entities. At this time, PrimeInvestor has opted out of this fee collection mechanism. Therefore, all subscription payments for the Research Services will be through the modes as specified in Clause 5 of these Terms.

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