2023 has been one of those years that didn’t give you time to contemplate and invest. The opportunities just zoomed by. And if you’re going to measure us by the rocketing returns of the penny stock multi baggers, we will happily admit defeat 😊 In such instances, there is nothing to think. Like veteran fund manager Sameer Arora put in his tweet: “you don’t need to make stories every day for every stock. Just chill, relax and enjoy!”

But then, we have a job to do beyond that. And we did navigate these markets the best we could by trying to fast track the calls for the year 2023, ahead of the sharp rally in the second half of 2023. That is why 9 of the 12 new calls made in 2023 were given in the first half of 2023. Yes, we had to hurry up and the table below will tell you why.

Much of the returns, especially in the mid and small-cap space, besides the bellwether index, came in the second half of 2023. The State election results appear to have further fueled the rally in the last couple of months. The market move augured well for us not only in terms of timely buy calls but also providing some book profit opportunities in the second half.

Performance of fresh BUY calls issued in 2023

In this Prime Stocks performance review, let’s first summarise the BUY calls issued in 2023 and the average outperformance (or otherwise) of those calls. For this review, December 14, 2023, was taken as the cut off for the calendar year for measuring returns. We did not take the IPO calls we gave as we did not wish to record the listing gains as a performance measure 😊.

Please note that the returns (absolute) are from the date of each call and the index returns (Nifty 50) are for each call. The average of such returns is given in the table above. Here are the key points:

  • 9 in 12 calls (or 75%) we gave this year outperformed the index by an average 17.7%.
  • L&T Technology Services, Tega Industries, and Aarti Drugs were among the top performing calls given in 2023, delivering outperformance (over Nifty 50) in the range of 23% to 40%. More details on the outperformers in the Hits and Misses section further down.
  • One stock just kept pace with the index while 3 calls underperformed. The underperforming ones are Nuvoco Vistas, Asahi India Glass, and Marico. Of these, Nuvoco is less than 3 months old. We continue to have a BUY on 2 of these 3 calls (barring Asahi, which is a Hold).
  • We have not gone down the market cap curve or the quality curve by much; the average market capitalisation of Prime Stocks will mostly be towards the large-cap or midcap/emerging large cap segments. We therefore may have missed outperforming high-risk stocks, but given the market scenario, that is a decision we consciously made.

We think these calls delivered very well, considering that none of them were particularly available at cheap valuations but we did believe there was upside left.

The above classification includes only those fresh calls made in 2023. There are other calls that remain a BUY from previous years – including Axis Bank, Carborundum Universal and Dalmia Bharat that delivered well in 2023 as well or gave you steady income like India Grid Trust.

Please note that the performance of each stock and index is available at all times in the Prime Stocks page. Also, please refer to the Prime Stocks list for the latest recommendations. This is only an appraisal report.

Hits and misses

As you may be aware, Prime Stocks has a list of stocks that are BUY, HOLD, SELL and more recently BOOK Profit (a new call category). There are a few things you need to know about this Prime Stocks Call classification.

  • Many of you ask us whether you can buy a stock well after we issue the call. A stock that is on our Buy list will remain a buy even after the call is issued – if we believe that the upside potential is decent to enter.
  • If a stock is moved to Hold, it implies that the upside may be limited for those who enter afresh but there is potential for growth for existing investors (who would already have seen some returns). Sometimes, we move a stock to a hold when some uncertainties crop up that warrants caution for fresh investments.
  • Stocks that are a Sell move out of our active monitoring. A sell may be issued either if our thesis has entirely played out or our thesis is entirely proved wrong 😊
  • A Book profit call means that you continue to hold positions in the stock (considering its sound fundamentals) but after sweeping off profits that may have come by, oftentimes in a short span.

So, in the below section of Hits and Misses, you will have calls issued in earlier years that are still a Buy or Hold AND the stocks we gave a buy on in 2023 and/or recommended a book profit in the same year.

If you hold some of our early calls, you will understand the power of a Buy and Hold in fundamentally sound companies – be it Bajaj Holdings or IRCTC. Then there were some dark horse bets like Tega Industries that paid off well while there was delayed gratification in others like Carborundum Universal.

In fact, in 2023, we have been a bit proactive in giving ‘book profit’ calls even in fundamentally sound stocks as we wanted the excesses to be liquidated as profits before they dissipate. Tega Industries and Aarti Drugs were such calls.

In the below illustrations, let us look at how some of our contrarian calls worked, how patience paid (even if this year was all about haste paying off!) and sometimes how the narrative turned broader than what we started out with, resulting in higher returns!

#1 Investing amid pessimism

We recommended L&T Technology Services (LTTS), an ER&D focused player in January 2023 amid broader pessimism in the IT sector and concerns of US slowdown pursuant to hawkish stance by the US Fed. But evidence showed that US industrial stocks were outperforming and there was no slowdown in sectors other than hi-tech (Nasdaq 100 stocks) for the IT sector. 

Despite a marginal guidance cut in the previous quarter (Q3FY24) due to the worsening external environment, LTTS management held on to a 20% growth guidance at a time when larger players revised it to negative on the lower end of guidance. Its peers like Tata Elxsi and KPIT also did well due to continued traction in the ER&D space compared to the broader IT sector. The result of a buy call, in times of pessimism, can be seen in the table above.

#2 Patience pays off

After our recommendation of Equitas Small Finance Bank (Equitas SFB) in October 2021, the market downturn followed and then in May 2022 a corporate development in the form of its CEO resignation took the stock deeper into red from our recommended price.

The recovery slowly took place and stabilized as the CEO decided to stay back and the SFB went ahead for a further 3-year term for him and this was approved by the RBI. Meanwhile, the bank also continued to deliver robust performance with profits doubling in FY23 over FY22 and is further on course to deliver 50% growth in FY24 on a high base of FY23. At the beginning of 2023, the stock was at the same price as our average buy price and delivered nearly 100% gains during 2023 as investor confidence led to valuation re-rating. 

#3 When the narrative broadened

When we recommended Bharat Forge, it was transitioning from a forging company to a product and technology company with greater focus on defence. We also provided an update in January 2023 after the company shared more details about its defence business in an analyst meeting.

During the course of the year, Bharat Forge also won sizable orders for its defence products from overseas markets while domestic orders are yet to be given by Government (this will materialise as product trials are successfully completed) other than for small batches and prototypes. The rally that we have seen in the last few months was on the back of the market accepting its defence story well. 

While our 2023 calls panned out quite well and we remain positive on the few that haven’t delivered yet, some of our older calls still pose a challenge. We are not talking of stocks such as Infosys or Galaxy Surfactants that were once outperformers but slipped due to industry sentiments. We are talking of stocks that have questioned our very thesis at times. The table below has such calls that generated losses.

We had to move out of stocks such as Advances Enzymes, where although there was poor market sentiment, we expected the stock to show more resilience. Then there were tricky ones such as Honeywell Automation, where we are holding it merely because we expected this market to provide some upside to exit. Frankly, it is a lesson for us to not pick stocks (although a largecap), where information sharing by the company, especially an MNC, is little to nothing or when it is unclear whether the listed entity or the parent’s unlisted arm is the beneficiary of any positive development in the sector.

Then there are calls like Greaves Cotton, where we had to make a tough choice. While we cannot rule out a positive move for the stock as explained in our last report, to us it was a case of locking your money when there were other opportunities. So, we left it to you to take the chance but decided to give an exit.

In insurance calls like ICICI Lombard General Insurance, we did not show the same patience we had with a few other calls. The stock did move above our buy price, but started to rally about 2-3 months after we issued an exit! We don’t think we had any way of anticipating this rally – both in insurance and AMC stocks - as market sentiment turned favourable without any significant change in fundamentals. So, we can only say we were unlucky with this one 😊

Of the stocks mentioned above, you will notice that we still have a Buy on Aditya Birla Fashion Retail. Brimming with multiple business segments that are already profitable, besides a bunch of acquired businesses that were/are in losses, ABFRL’s story (as we see it) is a case of a shift in strategy (from the time of our call) from robust cash flows to that of aggressive expansion/investment led growth. We believe the focus may be getting back to profitability and cash flows in FY24 & FY25. We wish to watch the March-24 quarter for the trajectory of the loss-making divisions to see how our thesis will pan out.

Our approach in 2023

We are believers of being fearful when others are greedy. This led to us to issue ‘book profit’ calls to ensure you lock in on profits. This is a new category of call where we do not issue a sell and instead ask you to simply take out some profits if our thesis on the company still remains intact, save for steep valuations at that juncture.

But at the same time, we did try and actively enter the turnaround stories in chemical and pharma space with almost 3 calls this year, besides playing the pessimism in IT with LTTS. And even while we missed the insurance bus, we caught the positive sentiment in the AMC space reasonably well.

We are overall happy with our calls this year. However, it is quite possible that a fresher retail investor who entered the market this year would have also done well with their own stock picking. This is typically the trait of a bull market. It can make you feel like its easy to make money in the market. But in these times, it becomes necessary to have your feet firmly on the ground with articles such as this: 5 signs of a brewing market bubble.

We will come up with our market outlook for 2024 later in January. Trouble or not, we will endeavor to find the right opportunities to build long-term wealth. We request you to stay tuned with all our stock updates to ensure you keep pace with the market, where it matters.

As the curtains close in 2023, our sincere thanks to all of you for your support and for being patient with us. We are hopeful that your patience will pay off handsomely.

Happy 2024 and Happy Investing!

If you are new to PrimeInvestor, we request you to take into account the classifications of our stock recommendations, given below, and note the risk level we mention in the Prime Stocks page for every call we make. In order to have a clear objective and set your own return expectations clear in our stock calls, we have classified our recommendations into the following categories: 

  • Earnings Compounders
  • Tactical Buys
  • Dividend Earners
  • Early Movers

We have provided the explanation of what each of them mean when you go to their individual tab in our Stock recommendation page. When you choose your stock calls, depending on your objective and your risk profile, this classification may help pick the stock most appropriate for your needs.

Disclosures and Disclaimers

The following Disclosures are being made in compliance with the SEBI Research Analyst Regulations 2014 (hereinafter referred to as the Regulations).

1. PrimeInvestor Financial Research Pvt Ltd is a SEBI-Registered Research Analyst having SEBI registration number INH200008653. PrimeInvestor Financial Research Pvt Ltd, the research entity, is engaged in providing research services and information on personal financial products. This Research Report (called Report) is prepared and distributed by PrimeInvestor Financial Research Pvt Ltd with brand name PrimeInvestor.

2. PrimeInvestor Financial Research Pvt Ltd, its partners, employees, directors or agents, do not have any material adverse disciplinary history as on the date of publication of this report. 

3.  PrimeInvestor Financial Research Pvt Ltd has not received any compensation from the subject companies in the past twelve months. PrimeInvestor Financial Research Pvt Ltd has not been engaged in market making activity for the subject companies.

4. In the last 12-month period ending on the last day of the month immediately preceding the date of publication of this research report, PrimeInvestor Financial Research Pvt Ltd has not received compensation or other benefits from the subject companies of this research report or any other third-party in connection with this report.

General disclosures & disclaimers

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3 thoughts on “Prime Stocks performance review 2023”

  1. Request for a clarification on the first dotted point in the Hits & Misses section reproduced below :
    “Many of you ask us whether you can buy a stock well after we issue the call. A stock that is on our Buy list will remain a buy even after the call is issued – if we believe that the upside potential is decent to enter.”
    The question is whether at the recommended price or the current price ?

    1. If it remains in our BUY list, it is certainly a buy at the current price also. There cannot be just one buy price for each stock. It willleave little to no opportunities in the market that way. thanks, Vidya

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The client may notify us of his/her wish to cancel his/her subscription by sending an email to [email protected]. The client must provide at least 5 business days advance notice for this to be implemented.

Refunds: There can be no cancellation and refund of subscription fee paid once the subscription is active, other than as stated in Clause 8 of these Terms. If the client is entitled to a refund as specified under Clause 8 of these Terms, the RA will credit that refund to the card or other payment method used by the client to submit payment, unless it has expired - in which case the RA will contact the client to proceed with the refund. If we do issue a refund or credit due to circumstances outside the obligations specified under Clause 8, we are under no obligation to issue the same or a similar refund in the future.

General disclaimers: The recommendations made herein in the Research Services are expression of views and/or opinions and should not be deemed or construed to be advice for the purpose of purchase or sale of any security, nor a solicitation or offering on any investment/ trading opportunity on behalf of the company, AMC, insurance company, or issuer of security referred to herein.

The content and research reports generated by the RA does not constitute or is not intended to constitute an offer to buy or sell, or a solicitation to an offer to buy or sell financial products, units or securities.

The information/ opinion/ views mentioned in research reports or by the RA are not meant to serve as a professional guide to the client or recipients of this Report. The research report, recommendation, or any other content published by the RA do not assure or guarantee any minimum or fixed returns to the client or recipients of the reports/ recommendations/ content.

Use of this information is at the client’s own risk. The client must make his/ her own investment decisions based on his/her specific investment objective and financial position and using such independent advisors as he/she believes necessary. The services rendered by the RA are on a best-effort basis. All information in the content or research report of the RA is provided on an as is basis. Information is believed to be reliable but the RA does not warrant its completeness or accuracy and expressly disclaim all warranties and conditions of any kind, whether express or implied.

While due care has been taken to ensure that the disclosures, information, and opinions given are fair and reasonable, PrimeInvestor Financial Research Pvt Ltd and/or none of its officers, directors, partners, employees, agents, subsidiaries, affiliates or business associates shall be liable for any direct, indirect, special, incidental, consequential, punitive or exemplary damages, including lost profits arising in any way whatsoever from the information/ opinions/ views contained in the research report and recommendations that form part of the Research Service, and/or mails, social media or notifications issued by PrimeInvestor Financial Research Pvt Ltd or any other agency appointed/authorised by PrimeInvestor Financial Research Pvt Ltd. Returns and performance figures mentioned in the research report represent past performance and should not be constituted to be future returns or guaranteed returns.

Any agreements, transactions or other arrangements made between the client and any third party named on (or linked to from) the Website are at your own responsibility and entered into at your own risk. Any information that you receive via the Website, whether or not it is classified as “real time”, may have stopped being current by the time it reaches you. Market price information may be rounded up/down and therefore may not be entirely accurate.

The purpose of these disclosures is to provide essential information about the Research Services in a manner to assist and enable the prospective client/client in making an informed decision for engaging in Research Services before onboarding.

History, present business and background: PrimeInvestor Financial Research Private Limited is registered with SEBI as Research Analyst with registration no. INH200008653. The Research Analyst got its registration on August 19, 2021 and is engaged in offering research and recommendation services.

Disciplinary history: There are no pending material litigations or legal proceedings against the Research Analyst. As on date, no penalties / directions have been issued by SEBI under the SEBI Act or Regulations made thereunder against the Research Analyst relating to Research Analyst services.

Details of the RA's associates: No associates.

Usage of Website Content: This Website is controlled and operated by the RA. All material, including research reports, recommendations, portfolios, ratings, lists of financial products, illustrations, statements, opinions, views, photographs, products, images, artwork, designs, text, graphics, logos, button icons, images, audio and video clips and software (collectively, “Content”) are protected by copyrights, trademarks and other intellectual property rights that are owned and controlled by the RA or by other parties that have licensed their material to us.

Except where otherwise agreed in writing with the RA, material on the Website is solely for the client’s personal, non-commercial use. Except as provided below, the client must not copy, reproduce, republish, upload, post, transmit or distribute such material in any way, including by e-mail or other electronic means and whether directly or indirectly and the client must not assist any other person to do so.

Without the prior written consent of the RA, modification of the materials, use of the materials on any other web site or networked computer environment or use of the materials for any purpose other than personal, non-commercial use is a violation of the copyrights, trademarks and other proprietary rights, and is prohibited. Any use for which the client receives any remuneration, whether in money or otherwise, is a commercial use for the purposes of these Terms.

The client may occasionally distribute a copy of a research report, or a portion of the same, from the Website in non-electronic form to a few individuals without charge, provided the client includes all copyright and other proprietary rights notices in the same form in which the notices appear, original source attribution, and the phrase “Used with permission from PrimeInvestor Financial Research Pvt. Ltd.”

While the client may occasionally download and store research reports or information from the Website for his/her personal use, he/she may not otherwise provide others with access to the same. The foregoing does not apply to any sharing functionality we provide through the Website that expressly allows the client to share Content or links to Content with others. In addition, the client may not use Content he/she has downloaded for personal use to develop or operate an automated trading system or for data or text mining.

The client agrees not to rearrange or modify the Content available through the Website. The client agrees not to display, post, frame, or scrape the Content for use on another website, app, blog, product or service, except as otherwise expressly permitted by these Terms. You agree not to create any derivative work based on or containing the research products and Content. The framing or scraping of or in-line linking to the Services or any Content contained thereon and/or the use of webcrawler, spidering or other automated means to access, copy, index, process and/or store any Content made available on or through the Services other than as expressly authorized by us is prohibited.

The client further agrees to abide by exclusionary protocols (e.g., Robots.txt, Automated Content Access Protocol (ACAP), etc.) that may be used in connection with the Research Services. The client may not access parts of the Research Services to which he/she is not authorized, or attempt to circumvent any restrictions imposed on your use or access of the Services.

As a general rule, the client may not use the Content, including without limitation, any Content made available through one of our RSS Feeds, in any commercial product or service, without our express written consent.

The client may not create apps, extensions, or other products and services that use our Content without our permission. The client may not aggregate or otherwise use our Content in a manner that could reasonably serve as a substitute for a subscription to the Website.

The client may not access or view the Services with the use of any scripts, extensions, or programs that alter the way the Services are displayed, rendered, or transmitted to you without our written consent.

The client agrees not to use the Services for any unlawful purpose. We reserve the right to terminate or restrict the client's access to the Website if, in our opinion, the client's use of the Services may violate any laws, regulations or rulings, infringe upon another person's rights or violate these Terms.

Prohibited content: The Website includes comments sections, blogs and other interactive features that allow interaction among clients and between clients and the RA. We call the information posted by or contributed by users “Contributed Content.” In the course of availing of the Research Services or uploading any post or comment on the Website, the client shall not post any Contributed Content that (i) contains nude, semi-nude, sexually suggestive photos, (ii) tends or is likely to abuse, harass, threaten, impersonate or intimidate other users of the Website and/or Research Services, (iii) is lascivious or appeals to the prurient interest or if its effect is such as to tend to deprave and corrupt persons who are likely to use or have access to the Website and/or Services, or (iv) otherwise violates, is prohibited or restricted by applicable law, rule or regulation, is offensive or illegal or violates the rights of, harms or threatens the safety of other users of the Website and/or Services (collectively “Prohibited Content”).

We reserve the right to cease to provide the client with the Research Services or access to the Website, or terminate your subscription, with immediate effect and without notice and liability, for violating these Terms, applicable law, rules or regulations and reserves the right to remove Prohibited Content which is in violation of these Terms, or is otherwise abusive, illegal or disruptive. The determination of whether any content constitutes Prohibited Content, violates these Terms, or is otherwise abusive illegal or disruptive, is subject to the sole determination of the Firm.

Changes to Research Services: We are constantly endeavouring to improve the quality of Research Services provided to our clients. Due to this, the form and nature of the Research Services provided may change from time to time without any prior notice to the client. We reserve the right to introduce and initiate new features, functionalities, components to the Website and/or Research Services and/or change, alter, modify, or discontinue existing ones without any prior notice to the client.

Warranty and liability disclaimer: The Website, Research Services, and all the materials and services, included on or otherwise made available to the client through this Website is provided by the RA on an “as is” and “as available” basis without any representation or warranties, express or implied except otherwise specified in writing. Without prejudice to the foregoing paragraph, the RA does not warrant that:

  • This Website and/or Research Services will be constantly available, or available at all;
  • The information on this Website or provided through the Research Services is complete, true, accurate or not misleading; or
  • The quality of any products, services, information, or other material that you obtain through the Website or Services will meet your expectations.

The RA, to the fullest extent permitted by law, disclaims all warranties, whether express or implied, including the warranty of merchantability, fitness for particular purpose and non-infringement. The RA makes no warranties about the accuracy, reliability, completeness, or timeliness of the Website, Research Services, Content, Contributed Content, Services, software, text, graphics and links.

The RA does not warrant that this Website, Research Services, information, content, materials, or any other material included on or otherwise made available to you through this Website, their servers, or electronic communication sent by the RA are free of viruses or other harmful components.

Nothing on this Website constitutes, or is meant to constitute, advice of any kind.

Indemnification: The client:

  1. Represents, warrants and covenants that no materials of any kind provided by him/her will:
    1. Violate, plagiarise, or infringe upon the rights of any third party, including copyright, trademark, privacy or other personal or proprietary rights; or
    2. Contain libellous, Prohibited Content or other unlawful material;
  2. Hereby agree to indemnify, defend and hold harmless the RA and all of the RA’s officers, directors, owners, agents, customers/clients, information providers, affiliates, licensors and licensees (collectively, the “Indemnified Parties”) from and against any and all liability and costs, including, without limitation, reasonable advocate’s fees, incurred by the Indemnified Parties in connection with any claim arising out of any breach by the client of these Terms or the foregoing representations, warranties and covenants. The client shall cooperate as fully as reasonably required in the defence of any such claim. The RA reserves the right, at its own expense, to assume the exclusive defence and control of any matter subject to indemnification by the client.

Applicable law: This Website, including the Content and Contributed Content and information contained herein, and the provision of Research Services shall be governed by the Securities and Exchange Board of India, laws of the Republic of India and the courts of Chennai, India which shall retain exclusive jurisdiction to entertain any proceedings in relation to any disputes arising out of the same. As such, the laws of India shall govern any transaction completed using this Website.

Information gathered and tracked: Information submitted or collected on the Website or pursuant to the use of the Services is stored in a database. Specifically, we store the username, name, e-mail address, contact number, as submitted or collected on our Website or through the provision of the Research Services. We may use such information to send out occasional promotional materials, including alerts on new Services available, or other promotional and marketing material relating to our clients and customers.

In accordance with the Information Technology Act 2000, the name and the details of the Grievance Officer at PrimeInvestor is provided below:

Mr. Srikanth Meenakshi
PrimeInvestor Financial Research Pvt. Ltd., Registered office: 659, 4th Avenue, D-Sector, Anna Nagar Western Extension, Chennai 600 101.
Email: [email protected]

11. Mandatory notice:

Clients shall be requested to go through Do’s and Don’ts while dealing with RA as specified in SEBI master circular no. SEBI/HO/MIRSD-POD-1/P/CIR/2024/49 dated May 21, 2024 or as may be specified by SEBI from time to time.

12. Optional Centralised Fee Collection Mechanism:

SEBI has operationalized a centralized fee collection mechanism for IA and RA. Under this mechanism, clients shall pay fees to IAs/RAs through a designated platform/portal administered by a recognized Administration and Supervision body. This is an optional mechanism for the registered entities. At this time, PrimeInvestor has opted out of this fee collection mechanism. Therefore, all subscription payments for the Research Services will be through the modes as specified in Clause 5 of these Terms.

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